Valuation is the analytical process of determining the current (or projected) worth of an asset or a company. Is your business showing up on the first page of Google search engine results? If the answer is no, it means you are missing out on ample revenue growth and yielding higher valuation opportunities for the company […]
In recent year’s rapid digitization, owing firstly to rapid advances in internet technology and the worldwide pandemic, has re-shaped our choices going- forward. Now it has become more important than ever to find better ways to reach the right audience in order to sustain the long-term growth of any business. In this context, a new […]
SEO is the most viable and cost-effective way to both understand and reach customers in key moments that matter. Many brands and businesses know (or think they know) that they need SEO for their digital properties, and the benefits they will get from the SEO work being implemented on their behalf. SEO will certainly improve […]
Most marketing teams are focused on driving traffic toward websites in hopes that this traffic then converts into qualified leads for sales reps to close. But that’s only half the battle. Getting more out of existing traffic and leads (versus entirely new traffic) can propel companies toward long-term, sustainable growth. That’s where conversion rate optimization […]
Email marketing serves as a primary component of customer acquisition programs for companies across all industries. We’ve put together some of the best email marketing tips to help you improve the performance of your campaigns. Clean your mailing list regularly. Some of your email contacts might not opt-out of your email campaign, but will still […]