Google’s Search Advocate John Mueller answers whether your domain extension upsets SEO, and other questions associated to the search impact of domain choices.
Mueller addresses questions related to how dot-com compares to other domain extensions, gTLDs vs ccTLDs, www vs non-www, and more.
Here are all the questions countered by John Mueller’s with full explanation.
Are .Com Domains Better?
It’s one of the most common question, especially among people when registering a domain for the first time.
The person who submitted the question also asks if it’s acceptable to use a newer extension, like a .space domain.
John Mueller says:
“Sure, go for it. The newer top-level domains (TLDs) are equivalent to other generic top-level domains like .com when it comes to SEO. Pick something you like, there are lots of options out there now.”
WWW Or Non-WWW Domains?
Is it better to use a www or non-www version of a domain name?
John Mueller says:
“You can use whichever you prefer. Google’s systems have no preference either way. Sometimes there are technical reasons to go one way or the other, but often it’s just a matter of your personal preference.”
Rel=Canonical On Different Domain Types
Is it possible to use the rel=canonical link element across different TLDs? Such as gTLDs (generic top-level domains) and ccTLDs (country code top-level domains).
John Mueller says:
“Yes, you can do this. The rel=canonical link element is not limited to the same domain name.”
Country-Specific Domain Extensions For Global Website
Can ccTLDs work for a global website?
John Mueller says:
“The answer is yes. While a country code domain name helps our systems to geotarget for that country, it still allows for global visibility.
The only limitation is that you can’t specify other countries for geotargeting. For example, if you have a .fr website for France, you could use that globally. But you wouldn’t be able to explicitly geotarget users in Brazil.”
See the full video from Google here :
https://www.youtube.com/watch?time_continue=2&v=9ERB7gJV7o8&feature=emb_logo
Empower your Business website SEO
Bharti Tech SEO Team can empower your website SEO to the next level with impeccable website optimization strategies. To know more about our services, drop us a line and we’ll take it from there.
Get Started